Joyshop Ministries – A New Video

April 7th, 2010

We recently finished a new promotional video for Joyshop Ministries. The ministry exists to teach people how to “Seek God First”.  Check it out!

CMS Training Now Rescheduled

March 25th, 2010

In order to accommodate the Good Friday Holiday, we have rescheduled our CSM training event.

Are you ready to come and learn? On Friday, April 9, 2010 we will be having a CMS training session at 3 pm at Shire Interactive. This session will include general training on the content management system and will be followed by a Q&A session.

So whether you are a new user of our CMS or a long-term user needing a refresher course (or to train new staff/employees), feel free to come and learn. Please RSVP with number of attendees by April 2, 2010 to Monica Paredes (717) 898 – 6040 or monica@shireinteractive.com

Staff Highlight: Monica Paredes, Intern/Admin Assistant

March 18th, 2010

Monica maintains an Associates Degree in Business and is completing her BS in Graphic Design at the Art Institute of York.

As an Intern she has enjoyed learning the customer service side of the business and expanded her portfolio of print media design.

On a personal note, Monica enjoys making jewelry, playing soccer and connecting with other Spanish-speaking friends (she moved here 5 years ago from Costa Rica).

CMS Training!

March 18th, 2010

Please note: this event has been rescheduled for Friday, April 9th, 2010 at 3 pm. RSVP by Friday, April 2nd, 2010.

Are you ready to come and learn? On Friday, April 2nd, 2010 we will be having a CMS training session at 3 pm at Shire Interactive. This session will include general training on the content management system and will be followed by a Q&A session.

So whether you are a new user of our CMS or a long-term user needing a refresher course (or to train new staff/employees), feel free to come and learn. Please RSVP with number of attendees by Friday, March 26, 2010 to Monica Paredes (717) 898 – 6040 or monica@shireinteractive.com

Relational Marketing: Are you connecting?

March 18th, 2010

Marketing has moved on. Have you? Gone are the days of traditional advertising mediums like magazines, newspapers, billboards, and others. Relationship based marketing makes all the difference.

When a company realizes the long-term value of connecting with its clients and keeping them, it taps into the innate longing that people have to connect with others.

The chief benefit of having great relationships with your clients is the likeliness of their referrals to others; therefore, producing a wider network of clients for your company.

Recently, the trend for product marketing is more service driven. The service provided must be personal; consequently, the marketing must be personal as well.

It is essential to combine both traditional marketing with relationship marketing. This combination will allow enforce the relationship with those who have been established and entice new clients.

 A great resource for building relationships and networking is BNI. Check it out at BNI.com.